Free Schema Generator: Organization and FAQ

Schema Markup Generator

The Schema Markup Generator reads your homepage and writes Organization JSON-LD for it. The block includes your organization name, your URL and a one-sentence description. Copy it into the head of your homepage. You add the sameAs links yourself (your social profiles and other pages about you) before you publish it. Edit the one-sentence description if needed. It also writes FAQPage schema from pasted questions.

Updated 23 October 2026

Using the Organization schema

Enter your homepage address and the tool reads the page and writes an Organization JSON-LD block. The output is a script tag you paste into the head of your homepage.

The block has three properties: the organization name, the URL and a short description.

Check the name and description

Both are written from your homepage text, so read them before you publish. Use the name exactly as it appears on your site and on your other profiles. If the description is vague, replace it with one plain sentence about what you do.

Add your sameAs links

sameAs is a list of web addresses for your official profiles on other sites, such as LinkedIn, YouTube or a Crunchbase page. The generator does not fill it in, so you add it yourself.

Add a sameAs array to the block.
List the full URLs of your official profiles, separated by commas.
Include only profiles that are yours and are live.
Paste the finished block into the head of your homepage and publish.

Check it once it is live

Run the published page through the Schema Markup Validator. Organization needs a name and a URL, and the validator flags either one if it is missing.

Using the FAQ mode

Put each question on one line and end it with a question mark. Put the answer on the lines under it, and leave a blank line before the next question. Labels like Q: and A:, and numbering, are stripped for you.

Paste the same questions and answers that appear on the page. Do not generate markup for questions that are not there. Schema that describes hidden content gets ignored at best.

Problem	Fix
The question has no question mark	Add one to the end of the question
The answer is under 15 characters	Write a fuller answer
Pairs run together	Leave a blank line between each pair

Common questions

Is Organization schema a ranking factor?

Google doesn't list Organization schema as a ranking factor. It gives search engines facts about your organization in a form they can read directly, such as your name and your official profiles.

Which page should the markup go on?

The homepage is the usual place for Organization schema. One block there is enough for most sites.

Does this work for a local business?

The schema generator writes Organization and FAQ schema, and not LocalBusiness. A business with a street address and phone number can add a LocalBusiness block separately.